Engaging Spaces: The Brand Experience deepens the discussion around the interplay between person, space and brand. This studio explores various methodologies for exploring the sequential and non-sequential narrative that is multidimensional, multidisciplinary and multi-sensorial and begins to address an expanding scenographic vision and discipline, based on brand exploration. Looking at a confluence of story, place, interaction and self in relation to brand, we begin to see how we not only behave in spatial contexts but push boundaries in real and artificial ways by manipulating narrative structure while delivering an authentic brand experience.