Hyatt brand identity

Program

Graphic Design

During his 40-year career, Tom Suiter has helped build some of the biggest brands in the world, including GE, United Airlines and Stanford Medicine. In 1998, Suiter and his team were tapped by Steve Jobs to lead marketing communications support for all Apple products, including the launch of the iMac product line and graphics for the Apple Store prototype. While at Landor Associates, Suiter helmed the branding programs for the World Wildlife Fund, Caterpillar and Hyatt Hotels, among many others. Early in his career, Suiter and his teams oversaw Apple’s corporate identity and the launch of the first Macintosh product line introduced in 1984. Suiter currently serves as co-founder of Enjoy, with a mission to reinvent the way people buy and experience technology.